Skip to main content

​
Looker Studio Connector

The Finseo community connector lets you import your AI search visibility data directly into Google Looker Studio. Build custom dashboards and client reports with your brand performance data from ChatGPT, Perplexity, Google AI Overviews, Gemini and Grok.

​
What you need

  • A Finseo account on a paid plan with at least one tracking project
  • A Finseo API key with read scope — create one in the dashboard under Settings → API → Create Key
  • A Google account with access to Looker Studio

​
Setup guide

1

Open the Finseo connector

Open the Finseo connector link while signed in with your Google account.
2

Authorize the connector

Google asks for a one-time authorization so the connector can fetch data on your behalf. Click Authorize and confirm.
3

Enter your Finseo API key

Paste your API key (starts with sk_live_) and click Submit. Create one under Settings → API → Create Key if you don’t have one yet.
4

Configure the data source

Choose your project, a report type and optionally an AI model filter and a tag filter (comma-separated).
5

Connect and build

Click Connect, review the field list, then Create Report. Use the Looker Studio date range picker to control the timeframe.
Your API key is stored per Google user by Looker Studio. You can replace it anytime via Edit connection.

​
Report types

The date range picker in Looker Studio controls the timeframe (up to 90 days). All report types return the same numbers you see in the Finseo dashboard. The optional tag filter (comma-separated, e.g. Nonbrand, Kaufberatung) limits every report type to prompts carrying at least one of those tags — useful for separate branded vs. non-branded report pages.

​
Available fields

Visibility per day: Date, Visibility % (dashboard KPI), Brand mentions, AI answers analyzed, Avg. position %, Sentiment score, Prompts tracked Competitor ranking: Rank, Competitor, Domain, Is your brand, Mentions, Visibility rate %, Avg. position %, Sentiment score Top cited sources: Rank, Source domain, Source URL, Source type, URL type, Citations, Prompts citing, Citation rate % Prompt performance: Prompt, Tags, Language, Brand visible, Top brand, Brand mentions, Avg. position %, Sentiment score, Own domain citations, AI answers analyzed, Competitors found, Sources found Query fan-outs: Fan-out query, Models, Sample prompt, Last seen, Occurrences, Prompts triggering

​
Tips

  • Use one data source per project and report type. You can add multiple data sources to a single report to combine, for example, the daily trend with the competitor ranking.
  • Blend the visibility data source with your Search Console data to compare classic search and AI search side by side.
  • Responses are cached for five minutes, so very recent tracking runs can take a moment to appear.

​
Troubleshooting

  • “Invalid credentials” — your API key was revoked, expired or lacks the read scope. Create a fresh key under Settings → API.
  • Project missing from the dropdown — the key is restricted to specific projects. Create a key with access to all projects or add the project to the key.
  • Empty report — check the date range: the connector returns data for days on which your project actually collected AI answers.
Need help? Contact support or your Finseo account manager.