Shopware
A Shopware Flow Builder webhook fires on every placed order and sends order number, total, currency, and customer email to Finseo — orders are stored as conversions and merged with “How did you hear about us?” answers via email or order number.Requirements
- The Flow Builder action Call URL (webhook) requires the Shopware Evolve plan or higher.
- On Rise or Community edition, use the Finseo Snippet in your theme instead — unlike Shopify, Shopware runs scripts on the checkout finish page, so the snippet captures purchases there.
Get your webhook URL
- In Finseo, open Attribution → Set up attribution and pick Shopware, or copy the URL from your Attribution settings:
Set up the Flow
- In the Shopware admin, go to Settings → Flow Builder → New flow.
- Trigger: Order placed (
checkout.order.placed). - Action: Call URL (webhook) with:
- Body:
- Activate the flow.
Troubleshooting
"Call URL (webhook)" is missing in Flow Builder
"Call URL (webhook)" is missing in Flow Builder
Your Shopware plan doesn’t include the webhook action (Evolve+ only). Paste the Finseo Snippet into your theme instead — it captures purchases from the finish page via your existing tracking.
Orders arrive but are never attributed
Orders arrive but are never attributed
Conversions need a survey answer to merge with. Add the Finseo survey popup to your storefront so customers answer the attribution question — orders then merge via email (90-day window).