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Tally

Tally payloads are parsed natively by Finseo. Add a “How did you hear about us?” question to your form, point the form’s webhook at Finseo, and answers arrive pre-categorized — including the respondent’s email as a merge key for later deals and orders.

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Set up the webhook

  1. In Tally, open your form and go to Integrations → Webhooks → Connect.
  2. Endpoint URL:
  1. Save. Every submission is now sent to Finseo.
No field mapping needed — Finseo detects Tally’s data.fields format, finds the attribution question (any label containing “How did you find us?” or similar), and picks up the email field automatically.

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Custom question labels

If your attribution question uses a very different label (e.g. another language), set it once:
  1. Submit one test response.
  2. Open Attribution → Workflows in Finseo and map the field containing the answer.

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Troubleshooting

Finseo couldn’t find an answer field by keywords. Open the auto-created workflow in Attribution → Workflows and point the mapping at the right field — future submissions parse automatically.
Add an email field to the Tally form (type “Email”) — Finseo detects it automatically and uses it to merge the answer with later conversions.