Tracking prompts
Prompts are the questions Finseo runs across AI models to measure whether your brand appears, how it is described, which competitors are mentioned, and which sources are cited. Good prompts should sound like real customer questions, not SEO keywords.Add a prompt
- Open AI Tracking.
- Click Add Tracking Prompt.
- Select a Location.
- Add one or more Tags.
- Enter one or more prompts. Use one line per prompt.
- Review the enabled AI models.
- Click Add prompts.
Add multiple prompts at once
Use line breaks to add several prompts from the same dialog.Choose the right location
The Location controls the market context used for the AI search. AI responses can differ by country, language, and regional search behavior. Choose the location that matches the audience you care about:- Use
Germanyfor German buyers and German-language visibility. - Use
United Statesfor US buyers and English commercial prompts. - Create separate prompts for separate markets if your product positioning differs by country.
en.
Use tags
Tags help segment your visibility reports. Add them when you create prompts so you can filter and compare groups later. Common tag patterns:brandedandunbrandedtop-of-funnel,comparison, andtransactionalde,us,uk, or other market labels- Product categories such as
crm,email-marketing, orpressure-washers - Campaign or customer segment labels
Write better prompts
Strong prompts describe a real decision a buyer is trying to make.Recommended prompt mix
Start with20 to 50 prompts per important market. Cover the full buyer journey:
| Type | Example | Why it matters |
|---|---|---|
| Problem-aware | How can I see if ChatGPT recommends my brand? | Measures demand before users know your category. |
| Category | Best AI visibility tracking tools | Shows whether you appear in shortlist-style answers. |
| Comparison | Finseo vs Profound for AI search tracking | Reveals competitive positioning. |
| Transactional | Which AI SEO platform should an agency use? | Captures bottom-funnel buying intent. |
| Brand | What is Finseo and who is it for? | Checks brand understanding and sentiment. |
What happens after a prompt is added
Finseo runs the prompt across the enabled models for the project. It stores:- Whether your brand was visible
- Mentions and position
- Competitor mentions
- Sentiment and phrases
- Cited sources
- Query fan-outs and related searches where available
- Product, claim, and comparison insights where available